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FOX International Channels

Singapore | 23,000 SF | Interior Design

When Fox International Channels acquired ESPN Asia, they wanted a new Fox Sports Studio that not only incorporated the strong ESPN brand identity and culture, but also maintained and improved performance. Cooperation was crucial for integration, so the designers created collaborative space between work areas, with different zones themed around the various Fox brands. Functionality and fluidity was realised via seamless corridors, while technical spaces/studios were integrated among the workspaces, using glass facades to further stimulate collaboration and connectivity. To reinforce brand identity to employees and visitors, a life size logo and video wall was placed at the entrance, with an events and collaborative activity space opening behind the reception.

A unique opportunity to reflect and reinforce a strong brand identity was realised in the creation of a highly functional and technically innovative workplace.

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